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Posts Tagged ‘spirits competition’

27 Feb

A Brief History of Kahlua

Kahlua (kuh-LOO-ah) is a legendary Mexican liqueur that originated seemingly overnight by a couple of average somebodies. Its story is just as inspiring as its taste, and knowing its origins makes Kahlua even more fun to sip and savor. What is Kahlua? It all started in 1936 in Veracruz, Mexico, where two lifelong friends had…

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13 Feb

Bartender Tips & Tricks You Can Do at Home

Some do it to wow their friends. Others simply like learning something new. No matter your motivations, learning a few simple yet totally cool bar tricks can transform your drinking game.  It’s tough to resist a delightfully crafted cocktail, but you’ll take even more satisfaction in your creation once you hone your skills. Your DIY…

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13 Feb

Ready to SIP? Here’s How to Use the SIP Awards Tasting Kit

When you sign up to be a SIP Awards tasting judge, you’ve just become part of one of the most unique spirits tasting competitions in the world! What makes us different from other events is we only use real consumers as our panel judges, not “professionals.” This allows brands to receive honest, unbiased feedback from the…

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13 Feb

The Story Behind the Brand: Get to Know These 3 SIP Award Winners

The SIP Awards is as exciting as it is mysterious. When judges receive their tasting kits, they have no idea about the flavors and aromas they’re about to experience.  There’s a method to the madness, of course: our brands seek unbiased views from real consumers. But this also means that judges can’t get to know…

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