THE SIP BLOG
Posts Tagged ‘spirits competition’
Spirits Competition: Digital Marketing Asset
Marketing spirits in the Digital Age can be tough as there are so many avenues to showcase your product. As a result, making it can be hard to determine which avenue is most beneficial for your brand. That’s why spirit competitions like the SIP Awards have become a valuable asset when it comes to digital…
Read More
What it Really Means to be a Consumer’s Choice Winner?
After cultivating your product with great care, refining ingredients, and winning your first SIP Award, what comes next? How about competing for the highly respected, most notable consumer judged award, Consumer’s Choice? The SIP Awards have long been known as a way to get unfiltered feedback from real people who taste your products. Winning this…
Read More
Why Brands Should Enter a SIP Awards Spirits Competition?
The spirits industry is currently thriving, local and conglomerate businesses alike are growing in prosperity each day. But with start-up distilleries popping up over the past few years, how do young business distinguish themselves from already-established brands? The answer is simple, joining a spirits competition such as the SIP Awards! Here’s why: Priceless Feedback Many…
Read MoreVirtual Happy Hour: Cocktails At Home, With What You Have
We are at a point where we are going out less and staying in more, so what can we do at home? Let’s stay positive and make the best out of this situation! And how can we do that? Well, we recommend participating in virtual happy hour and getting crafty with “quarantini” cocktails. There’s no…
Read More
Spirited Women Part 2
To read part 1 of Spirited Women, click here. Enjoy. Women continue to be heard across the spirits industry, and their numbers grow as prominent figures with prowess and steadfast goals. An article by the LA Times revealed that women are making up to 70 percent of purchasing decision of alcohols in their households. Additionally,…
Read More