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The Competition

23 Jun

Spirits Competition: Digital Marketing Asset

Marketing spirits in the Digital Age can be tough as there are so many avenues to showcase your product. As a result, making it can be hard to determine which avenue is most beneficial for your brand. That’s why spirit competitions like the SIP Awards have become a valuable asset when it comes to digital…

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21 May

What it Really Means to be a Consumer’s Choice Winner?

After cultivating your product with great care, refining ingredients, and winning your first SIP Award, what comes next? How about competing for the highly respected, most notable consumer judged award, Consumer’s Choice?  The SIP Awards have long been known as a way to get unfiltered feedback from real people who taste your products. Winning this…

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12 May

Why Brands Should Enter a SIP Awards Spirits Competition?

The spirits industry is currently thriving, local and conglomerate businesses alike are growing in prosperity each day. But with start-up distilleries popping up over the past few years, how do young business distinguish themselves from already-established brands? The answer is simple, joining a spirits competition such as the SIP Awards! Here’s why: Priceless Feedback Many…

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The Power of a SIP Awards Bronze Medal
13 Nov

Industry Voices: The Power of A SIP Awards Bronze Medal

The power of a bronze award is often underestimated by many considering other competitions treat it as a participation award. Plenty of hard-working medalists perceive it as “good enough, just not the best.” But we’re here to tell you that’s the complete opposite of its true worth. Over the years, SIP Awards bronze medalists have…

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Spirit tasting award
10 Jul

Brand Voices: What A Spirit Tasting Award Means To The Industry

This year’s SIP Awards winners have been announced and the celebrations keep coming! Our consumer-evaluated competition has provided a critical voice for the spirits industry to hear, and believe us, they’re listening. Brands from around the world believe in the consumer’s voice, and it’s no surprise that the SIP Awards has grown astronomically by over…

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