THE SIP BLOG
Posts Tagged ‘spirits competition’
Yes, there are Different Types of Vodka: Learn the Differences
Vodka is the backbone of countless cocktails and shots. In the “spirit” world, it’s such a popular staple because it caters to just about every taste: sour, sweet, salty, neat. You can drink it here or there — Vodka is good everywhere! What you might not know is that vodka is even more versatile than…
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The Manhattan Cocktail: A Tale of Two Origins
The Manhattan cocktail’s tale is unclear but we do know that there are at least two possible origins. Find out how both origins stand, and then learn how to mix your very own at home! The Manhattan: Origin #1 Legend says that a guest by the name of Dr. Iain Marshall began mixing drinks with…
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Spirits Competition: Digital Marketing Asset
Marketing spirits in the Digital Age can be tough as there are so many avenues to showcase your product. As a result, making it can be hard to determine which avenue is most beneficial for your brand. That’s why spirit competitions like the SIP Awards have become a valuable asset when it comes to digital…
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What it Really Means to be a Consumer’s Choice Winner?
After cultivating your product with great care, refining ingredients, and winning your first SIP Award, what comes next? How about competing for the highly respected, most notable consumer judged award, Consumer’s Choice? The SIP Awards have long been known as a way to get unfiltered feedback from real people who taste your products. Winning this…
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Why Brands Should Enter a SIP Awards Spirits Competition?
The spirits industry is currently thriving, local and conglomerate businesses alike are growing in prosperity each day. But with start-up distilleries popping up over the past few years, how do young business distinguish themselves from already-established brands? The answer is simple, joining a spirits competition such as the SIP Awards! Here’s why: Priceless Feedback Many…
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