THE SIP BLOG
Posts Tagged ‘consumer judges’
21
May
What it Really Means to be a Consumer’s Choice Winner?
After cultivating your product with great care, refining ingredients, and winning your first SIP Award, what comes next? How about competing for the highly respected, most notable consumer judged award, Consumer’s Choice? The SIP Awards have long been known as a way to get unfiltered feedback from real people who taste your products. Winning this…
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17
Dec
Spirited Women Part 2
To read part 1 of Spirited Women, click here. Enjoy. Women continue to be heard across the spirits industry, and their numbers grow as prominent figures with prowess and steadfast goals. An article by the LA Times revealed that women are making up to 70 percent of purchasing decision of alcohols in their households. Additionally,…
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